Why “Evidence-Based Training” Means Nothing Without Real Coaching

Written by Evelyn Calado, MKin, CSCS, RKin

The term “evidence-based training” gets thrown around a lot. But what actually makes a coach evidence-based? Reading studies? Having a kinesiology degree? Posting PubMed screenshots on Instagram?

True evidence-based practice goes far beyond quoting research. It is about combining the best available evidence with real-world experience and applying it to the needs of the person in front of you. Too often, that third piece gets ignored.

Foundations First: Coaching Is a Skill, Not a Certificate

You cannot replace lived experience and movement literacy with citations. A coach should know how to move well, demonstrate patterns clearly, and teach with purpose. That takes time under the bar, time on the floor, and years of refining their craft.

You can have a kinesiology degree and still not know how to coach a hinge or assess a client’s squat depth.

At Avos Strength, every junior coach goes through a structured three-month mentorship. They do not just learn protocols. They shadow real sessions, practice cueing, and refine how they coach. Because knowing the “why” is not enough. You also need to know how to deliver the “how.”

Shadowing Matters: Who You Learn From Shapes How You Coach

There is nothing wrong with being new. But good coaches are forged through time, mentorship, and reps.

I shadowed for years without getting paid. Why? Because that is how you build the craft.

Watching seasoned coaches, asking questions, getting feedback, and coaching real people is where you truly grow.

If you are looking to work with a coach, ask:

• Who did they learn from?

• Do they train themselves?

• Do they continue to shadow and learn?

Education without application is just theory.

Yes, the Research Matters. But Know What It Really Says

Let’s be clear. The research is valuable. But it must be understood in context.

Take hypertrophy. For years, people believed you had to train in the 6 to 12 rep range to build muscle. But newer research shows you can build muscle at a wide variety of rep ranges, as long as effort and volume are managed properly.

That means the “best” rep range is the one that fits the person’s goals, experience, and recovery capacity. That is where coaching comes in.

The Bottom Line: Coaching Comes First

Evidence-based is not a title. It is a practice. And that practice only works when you have coaches who understand movement, know how to teach it, and apply research with intention.

If you are a client, look for a coach who:

• Moves well and teaches movement clearly

• Understands the research but does not hide behind it

• Has put in time shadowing and learning from experienced professionals

• Tailors training to your needs, not just to a textbook

If you are a coach, do the real work. Don’t just quote studies. Learn to coach.

Want to Train with Coaches Who Walk the Talk?

At Avos Strength, we believe in continuous learning and real-world coaching. Every coach trains hard, studies smart, and stays on the floor. We do not just say we are evidence-based. We prove it in every session.

Click to Start Training with Us

We Don’t Use These Gym Cues Anymore—Here’s Why!

In the world of fitness, certain cues and phrases have become ingrained in our minds over time. They've been passed down from coach to coach, from gym to gym, becoming gospel for many. But what if I told you that some of these cues might not be as effective as we once thought?

At Avos Strength, we've started to challenge the old ways of thinking when it comes to coaching movements and exercises. We believe that questioning these common cues is essential for helping our clients achieve optimal performance and prevent injury.

Let's take a closer look at some of these cues and why we've started to reconsider them:

1. "Squeeze the glutes." While this cue is meant to activate the glutes, it can often lead to pelvic dumping and improper alignment. Instead, we encourage our clients to focus on pushing through the medial arch of the foot, which helps engage the glutes while maintaining proper pelvic position.

2. "Squeeze your shoulder blades together." This cue, commonly used during back exercises like rows, can create unnecessary compression between the T5-7 area of the spine. Instead, we cue our clients to lead with the elbow, which promotes optimal glenohumeral rhythm (shoulder blade movement) and reduces the risk of over-compression in the upper back.

3. "Squeeze/brace your abs." While activating the core is important for stability, simply squeezing/bracing down on the abs can lead to an over-reliance on the rectus abdominis and neglect other core muscles. Instead, we teach our clients to brace the core by maintaining a neutral pelvis and using a full exhale to engage the deep core muscles, such as the transverse abdominis and obliques.

By questioning these common cues and adopting a more nuanced approach to coaching, we've seen incredible results with our clients. They move more efficiently, reduce their risk of injury, and achieve their fitness goals more effectively.

So, if you've been told these cues in the past or are currently using them as a coach, we encourage you to ask yourself why. Is there a better way to cue the movement? Is there a more effective way to help your clients achieve their goals? By challenging old paradigms and embracing new perspectives, we can continue to evolve and improve the fitness industry for the benefit of both coaches and clients alike.

Do It With Intent

Let's make sure that what we are doing is with intention, and that we are not just going through the motions.

This is not only a great metaphor for life - but for training too!

This year instead of just doing what your friend is doing, doing random classes sporadically here and there, or going to the gym with no plan  (and don't get me wrong, all of this is great already!).

But, let's focus that energy and time you are currently using to be even more meaningful.

That means: moving with intent, following a program with intent that will not only help you move and feel better, but also see quicker results.

And as always - don't forget to have fun!

Knowledge Gems

I've decided to start this blog to bring my Instagram content to another platform, as not everyone is on social media.

One of my long time clients who takes notes during our sessions, is always asking me to repeat what I said as I "dropped another gem" of information or a "knowledge bomb".

So that's why I decided to call this blog Knowledge Gems.  If there is anything in particular that you would like me to post about, please let me know!

-Coach Calado